What’s the best way to fight stigma? Education, right?
That’s what several Michigan marijuana companies are doing to neutralize the stigma around weed. They’re giving tours so people can get a close-up look at what they do, including how cannabis plants are grown, harvested and processed.
For Karen Kekelik, co-owner of the microbusiness IndiGrow in Muskegon, this was a natural addition to the company’s services, writes Detroit Free Press. Kekelik and her husband, Steven began offering tours several months after they opened, making education the core of their company’s strategy.